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Business Review - 2021 W41
Week commencing 2021-10-11.
Last Week's Actions
Summary
Overall Month to Date
Sales for October to date are $123,470:
- Odd Equipment: $53,823
- Cursed Sporting Goods: $45,729
- Mysterious Apparel: $16,962
- Sinister Toys: $6,956
Last Week
Sales
$28,701
▲ 12% vs last week
Orders
804
▲ 5% vs last week
Avg. Order Value
$36
▲ 7% vs last week
Marketing
Total Marketing Spend
$6,652
▲ 0% vs last week
Total Orders
804
▲ 5% vs last week
CPA
$8.27
▼ -5% vs last week
CPA by Channel
Google Paid
$5.25
▼ -7% vs last week
Facebook Ads
$10.54
▼ -5% vs last week
Tiktok Ads
$44.87
▲ 14% vs last week
Coupon
$39.32
▲ 24% vs last week
Ops
On Time Deliveries
66%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| late | 108 | 15.8% |
| on time | 454 | 66.4% |
| early | 122 | 17.8% |
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