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Business Review - 2021 W40
Week commencing 2021-10-04.
Last Week's Actions
Summary
Overall Month to Date
Sales for October to date are $123,470:
- Odd Equipment: $53,823
- Cursed Sporting Goods: $45,729
- Mysterious Apparel: $16,962
- Sinister Toys: $6,956
Last Week
Sales
$25,555
▼ -15% vs last week
Orders
765
▼ -10% vs last week
Avg. Order Value
$33
▼ -6% vs last week
Marketing
Total Marketing Spend
$6,652
▼ -13% vs last week
Total Orders
765
▼ -10% vs last week
CPA
$8.70
▼ -4% vs last week
CPA by Channel
Google Paid
$5.64
▼ -12% vs last week
Facebook Ads
$11.10
▲ 10% vs last week
Tiktok Ads
$39.39
▼ -18% vs last week
Coupon
$31.79
▼ -30% vs last week
Ops
On Time Deliveries
69%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| late | 106 | 15.8% |
| early | 100 | 14.9% |
| on time | 464 | 69.3% |
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