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Business Review - 2021 W31
Week commencing 2021-08-02.
Last Week's Actions
Summary
Overall Month to Date
Sales for August to date are $122,459:
- Odd Equipment: $55,690
- Cursed Sporting Goods: $43,625
- Mysterious Apparel: $16,500
- Sinister Toys: $6,644
Last Week
Sales
$26,204
▲ 7% vs last week
Orders
780
▲ 4% vs last week
Avg. Order Value
$34
▲ 3% vs last week
Marketing
Total Marketing Spend
$6,625
▼ -27% vs last week
Total Orders
780
▲ 4% vs last week
CPA
$8.49
▼ -30% vs last week
CPA by Channel
Google Paid
$6.99
▼ -33% vs last week
Facebook Ads
$9.79
▼ -44% vs last week
Tiktok Ads
$30.86
▼ -44% vs last week
Coupon
$34.32
▲ 15% vs last week
Ops
On Time Deliveries
67%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| on time | 653 | 66.8% |
| late | 165 | 16.9% |
| early | 160 | 16.4% |
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