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Business Review - 2021 W29
Week commencing 2021-07-19.
Last Week's Actions
Summary
Overall Month to Date
Sales for July to date are $114,781:
- Odd Equipment: $51,345
- Cursed Sporting Goods: $40,621
- Mysterious Apparel: $15,437
- Sinister Toys: $7,379
Last Week
Sales
$26,480
▲ 2% vs last week
Orders
816
▲ 6% vs last week
Avg. Order Value
$32
▼ -4% vs last week
Marketing
Total Marketing Spend
$9,530
▲ 0% vs last week
Total Orders
816
▲ 6% vs last week
CPA
$11.68
▼ -6% vs last week
CPA by Channel
Google Paid
$10.54
▼ -1% vs last week
Facebook Ads
$18.11
▼ -9% vs last week
Tiktok Ads
$37.98
▼ -18% vs last week
Coupon
$27.01
▼ -31% vs last week
Ops
On Time Deliveries
71%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| late | 141 | 15.2% |
| on time | 660 | 71.0% |
| early | 129 | 13.9% |
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