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Business Review - 2021 W28
Week commencing 2021-07-12.
Last Week's Actions
Summary
Overall Month to Date
Sales for July to date are $114,781:
- Odd Equipment: $51,345
- Cursed Sporting Goods: $40,621
- Mysterious Apparel: $15,437
- Sinister Toys: $7,379
Last Week
Sales
$25,918
▼ -3% vs last week
Orders
767
▼ -3% vs last week
Avg. Order Value
$34
▲ 0% vs last week
Marketing
Total Marketing Spend
$9,530
▲ 0% vs last week
Total Orders
767
▼ -3% vs last week
CPA
$12.43
▲ 3% vs last week
CPA by Channel
Google Paid
$10.69
▲ 7% vs last week
Facebook Ads
$19.97
▲ 10% vs last week
Tiktok Ads
$46.53
▼ -13% vs last week
Coupon
$39.21
▲ 16% vs last week
Ops
On Time Deliveries
69%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| on time | 597 | 68.5% |
| late | 129 | 14.8% |
| early | 145 | 16.6% |
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