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Business Review - 2021 W27
Week commencing 2021-07-05.
Last Week's Actions
Summary
Overall Month to Date
Sales for July to date are $114,781:
- Odd Equipment: $51,345
- Cursed Sporting Goods: $40,621
- Mysterious Apparel: $15,437
- Sinister Toys: $7,379
Last Week
Sales
$26,717
▲ 8% vs last week
Orders
792
▲ 6% vs last week
Avg. Order Value
$34
▲ 2% vs last week
Marketing
Total Marketing Spend
$9,530
▲ 0% vs last week
Total Orders
792
▲ 6% vs last week
CPA
$12.03
▼ -5% vs last week
CPA by Channel
Google Paid
$9.97
▼ -18% vs last week
Facebook Ads
$18.11
▲ 3% vs last week
Tiktok Ads
$53.18
▲ 36% vs last week
Coupon
$33.76
▼ -24% vs last week
Ops
On Time Deliveries
68%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| on time | 588 | 68.0% |
| late | 136 | 15.7% |
| early | 141 | 16.3% |
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