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Business Review - 2021 W18
Week commencing 2021-05-03.
Last Week's Actions
Summary
Overall Month to Date
Sales for May to date are $115,784:
- Odd Equipment: $52,668
- Cursed Sporting Goods: $41,496
- Mysterious Apparel: $15,329
- Sinister Toys: $6,291
Last Week
Sales
$25,661
▲ 12% vs last week
Orders
756
▲ 3% vs last week
Avg. Order Value
$34
▲ 8% vs last week
Marketing
Total Marketing Spend
$9,403
▼ -4% vs last week
Total Orders
756
▲ 3% vs last week
CPA
$12.44
▼ -7% vs last week
CPA by Channel
Google Paid
$11.09
▼ -23% vs last week
Facebook Ads
$18.32
▼ -7% vs last week
Tiktok Ads
$38.02
▲ 19% vs last week
Coupon
$39.89
▼ -3% vs last week
Ops
On Time Deliveries
70%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| early | 67 | 13.7% |
| late | 79 | 16.1% |
| on time | 344 | 70.2% |
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