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Business Review - 2021 W16
Week commencing 2021-04-19.
Last Week's Actions
Summary
Overall Month to Date
Sales for April to date are $109,053:
- Odd Equipment: $47,765
- Cursed Sporting Goods: $39,010
- Mysterious Apparel: $15,934
- Sinister Toys: $6,344
Last Week
Sales
$24,611
▼ -15% vs last week
Orders
777
▼ -5% vs last week
Avg. Order Value
$32
▼ -10% vs last week
Marketing
Total Marketing Spend
$9,999
▲ 0% vs last week
Total Orders
777
▼ -5% vs last week
CPA
$12.87
▲ 5% vs last week
CPA by Channel
Google Paid
$13.41
▲ 3% vs last week
Facebook Ads
$18.35
▲ 4% vs last week
Tiktok Ads
$26.86
▼ -42% vs last week
Coupon
$37.64
▲ 8% vs last week
Ops
On Time Deliveries
68%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| on time | 450 | 67.9% |
| early | 94 | 14.2% |
| late | 119 | 17.9% |
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