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Business Review - 2021 W07
Week commencing 2021-02-15.
Last Week's Actions
Summary
Overall Month to Date
Sales for February to date are $98,094:
- Odd Equipment: $45,583
- Cursed Sporting Goods: $34,719
- Mysterious Apparel: $12,400
- Sinister Toys: $5,392
Last Week
Sales
$23,559
▼ -2% vs last week
Orders
704
▲ 3% vs last week
Avg. Order Value
$33
▼ -4% vs last week
Marketing
Total Marketing Spend
$8,157
▲ 0% vs last week
Total Orders
704
▲ 3% vs last week
CPA
$11.59
▼ -3% vs last week
CPA by Channel
Google Paid
$11.81
▼ -6% vs last week
Facebook Ads
$17.33
▼ -3% vs last week
Tiktok Ads
$31.23
▲ 36% vs last week
Coupon
$27.12
▼ -24% vs last week
Ops
On Time Deliveries
64%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| early | 137 | 17.9% |
| on time | 494 | 64.5% |
| late | 135 | 17.6% |
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