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Business Review - 2021 W05
Week commencing 2021-02-01.
Last Week's Actions
Summary
Overall Month to Date
Sales for February to date are $98,094:
- Odd Equipment: $45,583
- Cursed Sporting Goods: $34,719
- Mysterious Apparel: $12,400
- Sinister Toys: $5,392
Last Week
Sales
$25,515
▲ 10% vs last week
Orders
703
▼ -2% vs last week
Avg. Order Value
$36
▲ 13% vs last week
Marketing
Total Marketing Spend
$8,157
▲ 42% vs last week
Total Orders
703
▼ -2% vs last week
CPA
$11.60
▲ 46% vs last week
CPA by Channel
Google Paid
$11.76
▲ 2% vs last week
Facebook Ads
$17.61
▲ 157% vs last week
Tiktok Ads
$26.42
▲ 165% vs last week
Coupon
$30.89
▼ -12% vs last week
Ops
On Time Deliveries
72%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| on time | 589 | 72.1% |
| late | 118 | 14.4% |
| early | 110 | 13.5% |
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