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Business Review - 2021 W04
Week commencing 2021-01-25.
Last Week's Actions
Summary
Overall Month to Date
Sales for January to date are $102,757:
- Odd Equipment: $43,966
- Cursed Sporting Goods: $36,970
- Mysterious Apparel: $15,621
- Sinister Toys: $6,200
Last Week
Sales
$23,138
▼ -6% vs last week
Orders
719
▲ 4% vs last week
Avg. Order Value
$32
▼ -9% vs last week
Marketing
Total Marketing Spend
$5,728
▲ 0% vs last week
Total Orders
719
▲ 4% vs last week
CPA
$7.97
▼ -3% vs last week
CPA by Channel
Google Paid
$11.51
▲ 3% vs last week
Facebook Ads
$6.86
▼ -5% vs last week
Tiktok Ads
$9.98
▲ 3% vs last week
Coupon
$35.08
▼ -5% vs last week
Ops
On Time Deliveries
68%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| on time | 612 | 68.1% |
| early | 144 | 16.0% |
| late | 143 | 15.9% |
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