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Business Review - 2021 W03
Week commencing 2021-01-18.
Last Week's Actions
Summary
Overall Month to Date
Sales for January to date are $102,757:
- Odd Equipment: $43,966
- Cursed Sporting Goods: $36,970
- Mysterious Apparel: $15,621
- Sinister Toys: $6,200
Last Week
Sales
$24,571
▲ 11% vs last week
Orders
694
▲ 4% vs last week
Avg. Order Value
$35
▲ 7% vs last week
Marketing
Total Marketing Spend
$5,728
▲ 0% vs last week
Total Orders
694
▲ 4% vs last week
CPA
$8.25
▼ -4% vs last week
CPA by Channel
Google Paid
$11.23
▼ -9% vs last week
Facebook Ads
$7.23
▼ -10% vs last week
Tiktok Ads
$9.65
▲ 17% vs last week
Coupon
$36.98
▼ -3% vs last week
Ops
On Time Deliveries
68%
| Delivery Status | Num Deliveries | Deliveries |
|---|---|---|
| early | 118 | 17.9% |
| on time | 446 | 67.6% |
| late | 96 | 14.5% |
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